Role:
Graphic Designer and UI Design
Graphic Designer and UI Design
Software Used:
Photoshop, Illustrator, Flash
Photoshop, Illustrator, Flash
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The Pro Championship event system was created to present a branding platform for external partners. Brands like Nascar, Sprint, Sunco, and others would be able to gain exposure via Car Town in a fun interactive league. Players could earn Fan popularity and their very own Sponsored Car at the end of the event.
I made all the sponsor logo iterations and mapped out the UI/UX for the progression of this event system. I also provided concepts for the trophy cases and props. The final look often involved a heavy amount of photoshop touch ups on my end.
The Pro Championship Series Logos had to be designed with modularity in mind. This allowed our art team to maintain the overall visual aesthetics while being able to accommodate other sponsored brands.
